by Radoslava Seferinova | Dec 7, 2023 | Glossary
To be successful, every business needs a group of people who are interested in the products or services that it offers. This group of people is called a target audience. In order to create effective marketing strategies, it’s important to know what target audience is...
by Radoslava Seferinova | Nov 22, 2023 | Glossary
When starting a business finding a target audience is important for every entrepreneur. For a business to succeed, retaining existing customers and keeping their purchases coming is essential. Many entrepreneurs search for different marketing strategies to achieve...
by Radoslava Seferinova | Nov 2, 2023 | Glossary
Often when companies decide to launch their new product or service they study the usage behavior of their customers. This can be possible with a business model called freemium. What is freemium? The term freemium comes from the combination of the words “free”...
by Radoslava Seferinova | Oct 25, 2023 | Glossary
If you have recently made your website to start a business or want to promote an existing one, advertising can help you achieve your goals. There are several ways available to reach new audiences and increase brand awareness to promote your brand. One of them is...
by Radoslava Seferinova | Oct 17, 2023 | Glossary
Every business needs a marketing strategy to increase their brand visibility and increase their profit. In this article, we will take a look at a method that includes combining two or more businesses to create a new offering. What is Co-branding? Many companies...
