Glossary

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Press release

An essential part of any business is its growth. Continuous growth improves confidence in the firm, leading to increased profits. One of the ways to keep the business growing is by informing its...

Portable Document Format (PDF)

If you have decided to share a document you wouldn’t want the recipient to change, you need a file format with this feature. In this case, you can use Portable Document Format (PDF).   What is...

PNG

If you've decided to start your own business and you created a website, a great way to display high-quality digital images is by using the right image file format. An example of such a file format...

Outsourcing

Often, companies look for different business strategies to reduce their costs, increase their efficiency, and remain profitable. One of these strategies is outsourcing.   What is outsourcing?...

Demographics

To be successful, every business needs a group of people who are interested in the products or services that it offers. This group of people is called a target audience. In order to create effective...

Intranet

During working hours, it is common for employees of an organization to share information and communicate with each other. Their information must be protected from non-members, so they need a private...

Loyalty Program

When starting a business finding a target audience is important for every entrepreneur. For a business to succeed, retaining existing customers and keeping their purchases coming is essential. Many...

Landing Page

In the World Wide Web, every separate document is an individual web page. A collection of web pages makes a website as each web page has its purpose. For example when users click on a link that...

JPEG

When creating a website the visual appearance is essential. This good-looking appearance can be achieved by incorporating digital images. But before these images can be successfully imported into...

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