Direct Mail

If you have recently made your website to start a business or want to promote an existing one, advertising can help you achieve your goals. There are several ways available to reach new audiences and increase brand awareness to promote your brand. One of them is...

Customer Lifetime Value (CLV)

It is important for any business to have positive customer experiences to keep clients purchasing. In order to do that companies need to gain their trust and loyalty. Customer loyalty is when the customer and the business have a continuous positive relationship. If...

Complementary Colors

In web design, it is important to know how to use colors to create the necessary color combinations that are needed for your work. Their mixing and combining or the so-called color theory. In order to create these color combinations first you need to understand what...

Cost Per Click (CPC)

The goal of any company’s website is to get more visibility and traffic. This can be possible by different types of strategies. You can use the organic search. This is an unpaid process known as search engine optimization (SEO). Or choosing another method that focuses...

Co-Branding

Every business needs a marketing strategy to increase their brand visibility and increase their profit. In this article, we will take a look at a method that includes combining two or more businesses to create a new offering.   What is Co-branding? Many companies...