Radoslava Seferinova
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Customer Lifetime Value (CLV)
It is important for any business to have positive customer experiences to keep clients purchasing. In order to do that companies need to gain their trust and loyalty. Customer loyalty is when the...
Complementary Colors
In web design, it is important to know how to use colors to create the necessary color combinations that are needed for your work. Their mixing and combining or the so-called color theory. In order...
Cost Per Click (CPC)
The goal of any company’s website is to get more visibility and traffic. This can be possible by different types of strategies. You can use the organic search. This is an unpaid process known as...
Co-Branding
Every business needs a marketing strategy to increase their brand visibility and increase their profit. In this article, we will take a look at a method that includes combining two or more...
Click-Through Rate (CTR)
In Online advertising, it’s important to capture people’s attention. In order to accomplish this your advertisement needs to be effective. You can measure how successful your advert is by measuring...
Cash Flow
Business owners usually can't manage what they can't measure. That is why to know the movement of the cash in your company you must be able to measure it. This can be possible through a financial...
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How to Grow Your YouTube Channel in 5 Easy Steps
Most of you might already know that YouTube is one of the most popular video-sharing platforms. YouTube is free for everyone to use and it allows its users to watch videos by others or upload their own. Right now, the platform is the second most-visited site on the...
How to Come Up with a Brand Name That Will Attract Customers
Choosing the right name for your brand can be very demanding. Branding is one of the most important things in marketing and it should be also that important for you as an organization. If you want to have a successful brand you need to think of a name that will...
5 Simple Ways to Make Customers Fall in Love with Your Business
Everyone knows you can’t have a business without customers. One of the biggest mistakes you can make is to ignore your current customers and focus only on attracting new ones. Your existing customers are one of the most important things for your business and you need...
How to Find Brand Ambassadors and Influencers?
Social media has become the most influential and important place for every brand or business. Nowadays social networks are a powerful tool to promote products and find new customers. Working with brand ambassadors and influencers can help you grow your business and...
Why do Young People Love TikTok so Much?
Previously known as Musical.ly, TikTok has become one of the most successful mobile apps in the world. As of today, the short video sharing platform has over 500 million active users worldwide. What is more, it was one of the most downloaded apps in 2019 on both iOS...