by Radoslava Seferinova | Feb 21, 2024 | Glossary
Before the Internet became widely available, software was mostly distributed via physical media such as compact discs (CDs). In order for companies to update software on their computers, they had to purchase CDs containing the updates and download them to their...
by Radoslava Seferinova | Feb 19, 2024 | Glossary
In most cases, the business starts with an entrepreneur. Entrepreneurs are people with creative and innovative ideas. They identify a gap in the market and try to create a solution to address the problem by bringing a product or service to market and providing value...
by Radoslava Seferinova | Feb 14, 2024 | Glossary
Every successful business starts with an idea supported by market research. This idea aims to satisfy a specific need of the consumer. Since a business cannot exist on its own it needs to create or add value to the community. Depending on the entrepreneur’s...
by Radoslava Seferinova | Feb 12, 2024 | Glossary
Understanding your company’s audience, reaching them, and satisfying their needs is fundamental to marketing. Since each customer has a specific set of characteristics, there are many different customers that businesses need to reach. To achieve this, it is necessary...
by Radoslava Seferinova | Feb 6, 2024 | Glossary
Choosing the right business strategy is essential to the success of every company. Whether the strategic plan is focused on company-wide, a specific department, or a project in your business, it’s important to identify ways to improve it. One way is through a...