Social media platforms have gradually become a main pillar for attracting website visitors and building an online presence for your brand. This is why social media matters for your website - it can...
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Social media platforms have gradually become a main pillar for attracting website visitors and building an online presence for your brand. This is why social media matters for your website - it can...
When creating a website the visual appearance is essential. This good-looking appearance can be achieved by incorporating digital images. But before these images can be successfully imported into...
People's intellect creates artworks such as symbols, logos, brand names, or designs. These assets are called intangible and as such they must be protected. This is where intellectual property comes...
SEO, or Search Engine Optimization, SEO optimization, or website optimization is a term that describes the process of improving your website’s visibility in search engines, so to generate more...
In order for users to reach a website, there are two main ways. The first one is to load the website’s URL (Uniform Resource Locator), after opening the browser. The second one is through Google,...
Often when companies decide to launch their new product or service they study the usage behavior of their customers. This can be possible with a business model called freemium. What is...
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It is likely that you have struggled with he so-called writer's block. We have all been there and have experienced it. In fact, even people behind the most popular blogs sometimes struggle to create a new publication that engages their audience. Luckily, there are...
There are cases in which people treat blogging and SEO like two different activities - on one side, there's the creative aspect, in which bloggers share their ideas, thoughts, reviews, and opinions, and hope Internet users will find them somehow. On the other hand,...
Chances are that you have not once or twice asked yourself how long a blog post should be. In today's vast digital world, this remains an important and yet ambiguous question. Luckily, there's an answer, and in this article, we explore how to determine the right...
When developing a social media marketing campaign, consistency is key. Publishing regularly and aligning posts with product launches and trends helps you establish a strong brand presence in the digital landscape and can significantly elevate your brand's visibility...
In the competitive field of content marketing, success can't be achieved solely by producing more pieces of content; nowadays, it is about creating the right type of content and publication for the right target audience. Many businesses and marketers fall into the...